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"Be Kept Up" represents the culmination of both business sector experience and personal life lessons. It's not just a brand; it's a foundational principle that serves as a constant reminder to live life to the fullest. Our motto is simple: "Keep up, and you will BE KEPT UP."
The essence of our philosophy revolves around the combination of hard work, integrity, and resilience. While this may sound straightforward, we understand that putting this formula into practice can be challenging. At BE KEPT UP, our primary goal is to maintain, grow, and stand tall. We firmly believe that the pillars of hard work, integrity, and resilience are the bedrock upon which any successful endeavor is built.
In 2013 while meditating on a yoga mat, the words BE KEPT UP came to Joshua Kopac for the name of a business. Yet, to fully formulate what that company would offer the world, Joshua set out to learn as much as he could on top of the experience in the industry since 2007. It is now in 2023, where excitement prevails upon this launch, a culmination of a recipe for success which will be also given to our partners.
To elaborate further, we are a specialized boutique digital marketing agency that can assist you in reaching new heights.
We operate as an extension of your sales team, introducing you to additional revenue opportunities (advertisers)
We can be your managed Agency of record or simply introduce your brand to prospective pre-qualified traffic sources
Publishers can leverage our 1:1 direct deals with advertisers. Advertisers can leverage our unique variety of traffic sources
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Joshua began his digital marketing career at 14 while attending high school full-time. Driven by a desire to explore new opportunities beyond traditional part-time jobs, he launched his first project, "Ripped Wallet," a Get Paid To (GPT) platform connecting advertisers with users. After its initial success, Joshua sold the platform in 2008 and reinvested the proceeds into "Elite Commission," a network designed to connect advertisers directly with publishers.
Building on this early start, Joshua expanded his expertise by managing & creating networks and agencies, monetizing digital inventory, exploring pay-per-call advertising, and forging strategic fintech partnerships. Most recently, as VP of Sales at Prodege, Joshua generated over $70 million in revenue from his portfolio in just four years. His leadership drove +25% YoY growth in 2022, despite economic headwinds, and played a key role in Prodege’s acquisition by Great Hill Partners for over $1 Billion.
Within a month of the sale in 2008, the proceeds were reinvested to establish a new venture, "Elite Commission." This endeavor revolved around creating a network that diligently secured new advertisers and matched them with publisher sources. The team, comprised of young, resourceful, and highly motivated individuals, was exemplified by a memorable incident during Ad-Tech NYC 2008, held on the night of the Obama vs. McCain election, where they distributed 3,000 freshly branded cigars to event attendees, even though some staff members couldn't legally smoke them.
Despite these commendable attributes and achieving remarkable milestones such as driving 2,500+ leads per day at its peak, Elite Commission encountered challenges due to a lack of experience, follow-through, and the demanding balancing act of running a company while attending high school full-time. Ultimately, this venture ceased operations, serving as a poignant reminder of the importance of a solid foundational framework in any endeavor.
Subsequently, Joshua gained further experience in managing and building both networks and agencies, monetizing remnant digital inventory, delving into pay-per-call advertising, and acquiring behind-the-scenes insights while working with a fintech content website and forging strategic partnerships.
Most recently, Joshua assumed the role of VP of Sales at Prodege, contributing significantly to the generation of over $65 million in revenue from his personal portfolio over a four-year tenure. Under his leadership, in tandem with his team, Prodege achieved an impressive 25% year-over-year growth in 2022, a noteworthy feat given the economic challenges of that year. Joshua's individual accomplishments & timing of them were instrumental in the acquisition of Prodege by Great Hill Partners, a prominent Boston-based investment firm.
With 15 years of experience in the industry since entering in 2009, Marcus has led media activation and ad operations at two of the top agency holding companies, IPG and Omnicom. He has also spearheaded ad monetization efforts at premier publishers, including The Daily Beast, Rolling Stone, and AMCtv. Most recently, Marcus built and scaled user acquisition and rewards marketplace offers at Status Money, achieving over 400,000 users in just two years.
January 29th - 30th, 2024
Meet with Us
January 15th - 17th, 2024
Meet with Us